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The Minor Touches Major Impact Method
Blog Posts


Your One-Liner & The Bloody Hand: The Shortest Story You Will Ever Tell
All successful fundraisers have a polished and practiced one-liner.
Oct 10, 2024


What Happened BEFORE Donors Gave Their Million Dollar Gift May Surprise You
Harvard University has 254 million-dollar-donors. Long before they gave their million, most of these donors did one thing.
Sep 15, 2024


Poverty Porn & Lions Who Can't Write
The proverb conveys a powerful message about the importance of perspective and who gets to tell a story or shape a narrative.
Aug 31, 2024


Wine Miracles & Fundraising
Fundraising is participation in the miraculous! But miracles require a lot of work!
Aug 28, 2024


You Are NOT A News Reporter, You Are a Nonprofit Storyteller: FOCUS ON THE ONE!
You are not a news reporter, you are a nonprofit storyteller. There is a huge difference between news reporting and nonprofit storytelling.
Aug 12, 2024


YOU HAVE TO TEACH PEOPLE TO PAY ATTENTION TO YOU.
Like Beyoncé, audience building is your call as a visionary fundraiser!
Aug 3, 2024


A Word To My African Fundraising Friends
I want to help you understand some things about international fundraising, especially with Americans.
Aug 1, 2024


Naming Opportunities are Golden Opportunities
But fundraising through naming opportunities abound for all sized nonprofits.
Jun 29, 2024


Nonprofits, Murder & First Things
When a gift was accepted, fire from the sky consumed it. Jewish storytellers tell a story about the first murder in history. It is a cunning tale that illustrates something that nonprofit leaders should understand… The value of marking and celebrating first things. The story of brothers Cain and Abel is about jealousy, anger, and murder. It contrasts the gifts the two brothers made to their God. Abel brings the first and best portions of his firstborn lambs from his flock. I
May 24, 2024


Storytelling & Stories: The Currency You Collect To Pay Your Donors
Your people give you their time, talent, and treasure and now you owe them some payback. Pay them! But the currency you will use is stories!
Apr 30, 2024
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